Create for Strong Towns

Strong Towns is a 501(c)(3) nonprofit media advocacy organization. We produce content that analyzes the failures of the postwar North American development pattern while giving citizens the knowledge and tools to start making their places better today.

 

Our Video Formats

We’re looking for videos that educate, inspire and drive people to local action. 

Thought Leader Interviews 

An animated video that features an in-depth interview with an industry expert analyzing a topic through a Strong Towns lens.

Example:

 

Place-Based Mini Doc

Local case studies from which we can extrapolate a relatable national story.

Examples:

Discovery-Explainer

In this video, you as the host would highlight an interesting issue or topic that can educate people about Strong Towns-adjacent or core campaign issues.

Examples:

 
 

How To Pitch to Strong Towns

Email your ideas to our story producer at seairra@strongtowns.org with “Longform Pitch” in the subject line.

  • Write your pitch using a maximum of 200 words. Please make sure to outline the following four points in your pitch:

    • State the problem you are trying to solve.

    • State the intent to overcome that problem.

    • State the obstacles you will face when trying to overcome the problem.

    • State the solution to the problem.

  • Let us know which Strong Towns campaign your video is related to: 

    • End Parking Mandates & Subsidies.

    • Incremental Housing.

    • Transparent Local Accounting.

    • Safe and Productive Streets.

    • End Highway Expansion.

    • Have a story but aren't sure where it fits? Let us know and we can discuss it with you! 

  • In your pitch, please also identify which style of video you aim to create: Thought Leader Interviews, Place-Based Mini Doc, Discovery-Explainer, or something else.

  • Please include a link to a third-party site that shows your portfolio and/or videos showcasing previously created content where you have been credited as the primary producer. (Please don’t make us download any video; it should be playable online!)

  • We are expecting that you are able to create a finished product on your own. There will be a feedback process to ensure projects align with Strong Towns’ core mission. We will provide an editing style guide for you as well as necessary assets for alignment.

  • Have a channel yourself? We aren’t against a shameless plug to follow your platform — just make sure it doesn’t sell anything or distract from the main message. 

  • Compensation for final videos range from $2,000 to $3,000.